Privacy Policy

🔒 Privacy Policy

This Privacy Policy explains how your personal information is collected, used, and shared when you visit or make a purchase from www.switcheries.com (the “Site”).

📌 Personal Information We Collect

When you visit our Site, we automatically collect certain details about your device, such as:

  • Web browser type
  • IP address
  • Time zone
  • Cookies stored on your device

As you browse, we may also track:

  • Pages or products you view
  • Referring websites or search terms
  • How you interact with the Site

We call this Device Information.

We collect Device Information using:

  • Cookies – data files stored on your device (learn more)
  • Log files – track activity like IP address, browser type, ISP, and timestamps
  • Web beacons / tags / pixels – electronic files that monitor browsing behavior

When you place (or attempt to place) an order, we also collect:

  • Name
  • Billing and shipping addresses
  • Payment information (including credit card details)
  • Email address
  • Phone number

We call this Order Information.

In this policy, Personal Information includes both Device and Order Information.

🛠 How We Use Your Personal Information

We use Order Information to:

  • Process and fulfill your orders (payments, shipping, confirmations)
  • Communicate with you about your order
  • Screen for fraud or suspicious activity
  • Send you product updates, offers, or marketing (based on your preferences)

We use Device Information to:

  • Detect potential fraud or risk (e.g., via IP address)
  • Improve and optimize our Site’s performance
  • Analyze customer behavior and marketing effectiveness

🔗 Sharing Your Personal Information

We share your information with trusted third parties to help us operate our store:

We may also share information if required:

  • To comply with applicable laws and regulations
  • To respond to a lawful request (e.g., subpoena, search warrant)
  • To protect our rights and operations

📣 Behavioural Advertising

We use your information to show you targeted ads and personalized marketing.

For more on how targeted advertising works, visit: Network Advertising Initiative

You can opt out of targeted ads here:

🚫 Do Not Track

We do not alter our data practices when we see a “Do Not Track” signal from your browser.

🇪🇺 Your Rights (EU & UK Customers)

If you are located in Europe or the UK, you have the right to:

  • Access the personal information we hold about you
  • Request corrections, updates, or deletion

Your data may be transferred outside Europe, including to Canada and the U.S.

🗂 Data Retention

We keep your Order Information for our records unless and until you ask us to delete it.

🔄 Changes to This Policy

We may update this Privacy Policy from time to time to reflect:

  • Operational changes
  • Legal or regulatory requirements
  • New features or services

📲 Text Marketing & Notifications

By providing your phone number at checkout, subscribing via a form, or using a keyword, you consent to receive:

  • Text notifications (e.g., order status, shipping updates, abandoned cart reminders)
  • Marketing texts (max 20 per month)

Consent is not a condition of purchase. Standard message & data rates may apply.

How to unsubscribe:

  • Reply STOP to any message
  • Use the unsubscribe link provided